Localization Operation Expert简历模板
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Peter Xiong
13800000000
zhangwei@example.com
Shanghai
32
Male
Localization Operation Expert
Employed
Shanghai, Beijing
25k - 35kWith [X] years of localization operation experience, familiar with the formulation and execution of overseas market localization strategies. Possess strong team management ability, successfully built and managed a localization operation team. Good at optimizing products and operation strategies through data analysis to achieve user growth and revenue improvement. Have good cross - cultural communication ability and can establish close cooperative relationships with overseas partners.
During college, systematically studied professional courses such as Marketing, Consumer Behavior, and Market Research with excellent grades. Actively participated in the planning and execution of various campus marketing activities, exercising team collaboration and project management abilities.
- Responsible for the formulation and execution of the localization operation strategy of the company's overseas products in the target market, including market research and competitor analysis.
- Built a localization operation team, formulated team work processes and assessment standards. The number of team members developed from 5 to 15, and the staff retention rate reached 85%.
- Optimized the product interface and functions according to the characteristics of users in the target market. After launch, user activity increased by 30%, and user retention rate increased by 20%.
- Established good relationships with local partners, expanded cooperation channels, and successfully introduced 5 high - quality partners. The proportion of cooperation income reached 20%.
- Led the localization operation work of the company's products in North China, formulated an annual operation plan, and achieved a 40% annual revenue growth.
- Formed and managed a 10 - person operation team. Through training and guidance, the average performance of team members increased by 30%.
- Carried out localized marketing activities, such as online - offline linkage promotions and user community operations. During the activity period, user participation increased by 50%, and more than 100,000 new users were added.
- Optimized the localized content of the product, including copywriting, pictures, and videos, which increased the product's download volume in the local market by 25%.
- As the project leader, led the team to complete the localization operation project of the company's overseas social product in the Southeast Asian market.
- Conducted in - depth market research in the early stage, collected and analyzed more than 5000 user feedbacks to clarify localization needs.
- Optimized the product interface language and cultural element adaptation, and launched localized characteristic functions (such as local festival theme activities).
- Formulated a localized promotion strategy, and publicized through channels such as social media and offline activities. Within 3 months of the product's launch, the number of user registrations exceeded 500,000, and the daily active users reached 100,000.
- Participated in the localization operation project of the company's e - commerce platform in the European market, responsible for the user operation module.
- Analyzed the shopping habits and preferences of European users and formulated a user - stratified operation strategy.
- Carried out precise marketing activities for users at different levels, such as exclusive member discounts and old - user recall activities.
- During the project period, the user repurchase rate increased by 15%, and the number of high - value users increased by 20%.
To better carry out overseas localization operation work, self - studied Spanish to reach the level of daily communication and can read simple Spanish market materials.
